About myself

Dr.D.Indira, Professor of Humanities department, completed her Ph.D from Ambedkar University, Hyderabad and has over 21 years of academic and research experience in various institutes. Her Ph.D was on “ Role of Prudent Financial Management in the success of Street Vendors ”. She did her MBA with Financial Management as specialization in Andhra University.

Dr.Indira’s research interests include studying on the factors affecting success and failure of Entrepreneurs. She has around 15 publications in various journals and conferences. She is currently working on developing a model for carrying out business successfully. She has executed funded projects in the area of Macro Analysis of Cement Industry

Dr.Indira is currently heading the department of Humanities at GRIET and is coordinator for EDC and Incubation. She is presently the coordinator for CII in the college, conducted AICTE-CII survey. Registered the college for Institution Innovation Council (CII) ,Inovation Cell, Ministry of HRD, GOI

She has been budget coordinator of the college and was instrumental in helping the departments frame their annual budget.Dr.Indira has been the head of the department of Humanities since 2016 and was instrumental in introducing Entrepreneurship course in the college, with the association of National Entrepreneurship Network (NEN) and BYST. She has delivered lectures in Dr.MHRD, participated in 6 live teleconference programmes conducted by Dr.B.R.Ambedkar Open University telecasted through Doordarshan, Hyderabad. She is a mentor at BYST and a trained entrepreneurship educator under NEN.

Contact
D.Indira
Professor and H.O.D, Humanities department,
Department of Humanities and Basic Science
Gokaraju Rangaraju Institute of Engineering and Technology
Bachupally, Hyderabad-500090
TELANGANA
Email: indiradendukuri@griet.ac.in

Curriculam Vitae

Educational Details

Ph.D (Business Mgmt), Ambedkar University, Hyderabad ( 2010-2013)
M.Phil (Business Mgmt), Ambedkar University, Hyderabad (2208-2010)
M.B.A ( Financial Management), Andhra University (1995-1997)
B.Sc, D.N.R college, Andhra University (1992-1995)
B.Com, AmbedkarOpen University (2015-2018)

Professional Background

H.O.D, Humanities dept, GRIET, Hyd, April 2017-Till date
H.O.D, MBA dept, GRIET, Hyd, Jan 2016-April 2017
Professor, MBA dept,GRIET- Sept 2014 to Jan 2016
Asso.Prof, MBA dept,GRIET- Aug 2008 to Sept 2014
Asst.Prof, MBA dept,GRIET- Jan 2004 to Aug 2008
Faculty Associate, ICFAI Business School- Dec 2001 to Dec 2003
Faculty, Sister Nivedita College of Professional Studies- Nov 2000 to Nov 2001
Administrator, AppcoMktg Co, Mumbai- April 2000 to Sept 2000
Lecturer- KGRL college, Bhimavaram- Aug 1997 to Feb 2000

Administrative Experience

EDC and Incubation Coordinator (GRIET) from June 2018 till date
Institution Innovation Council (GRIET) Convenor from Nov 16th 2018 till date
Finance Committee Member (GRIET) from June 2017 till June 2018
CII Coordinator (GRIET) from June 2018 till date
Academic Council Member (GRIET) from Jan 2016 to till date

Courses Taught

1) Business Policy
2) Strategic Management
3) Managerial Economics
4) International Financial Management
5) Financial Management
6) Security Analysis and Portfolio Management
7) Financial Institutions Markets and Services
8) Risk Insurance Management
9) Business Environment
10) Entrepreneurship and Good Governance
11) Management and Organizational Behaviour
12) Managerial Economics and Financial Analysis
13) Management Science
14) Value Education and Ethics

Publications

PUBLICATIONS LIST

1. “A study on the organizing of street hawking business” , Published in International journal of Management and Commerce Innovations,ISSN 2348-7585,Vol 2,Issue 1,pp(280-288),April 2014-Sept 2014

2. Food Crisis-Impact on India ( a study), E-publication, 20647, http/www.upublish.info.rssau,2008

3. ‘Performance of Mutual Funds in India’, pp 50-57, Modern Management, Vol.XVIII No.2,2008

4. CAS: Pandora’s Box?, pp 17-23, Advertising Express, ISSN 0972-5326,2003

5. A study on street vending across the globe-Published in International Journal of Advanced Research in Computer Science and Software Engineering, ISSN:2277 128X,Vol 4,Issue 9, September 2014

6. A study on the profitability of street vendors, Published in International Journal of Business Quantitative Economics and Applied Research Management, ISSN: 2349-567711, December 2015

7. A study on the success and failure factors of micro entrepreneurs, Published in International Journal on Research and Development, ISSN:2319-5479, August 2016, Vol5, Issue 3

8. Presented research paper titled “Strategic Issues relating to micro retailers with reference to street vendors” in the International Conference on Marketing Strategies in Globalized Economic Era- Perspectives & Challenges (ICCDMS -13) held on 29 -30 October, 2013, organized by DMS– GRIET, Hyderabad. (ISBN: 978-81-928677-0-0)

9. Presented research paper titled A study on the profitability of street vendors, Published in International Journal of Business Quantitative Economics and Applied Research Management organized by NallaNarsimhaReddy,Hyderabad held on December 12, 2015

10. Presented research paper titled “A study on the success and failure factors of micro entrepreneurs, Published in International Journal on Research and Development”, organized by Mallaraddy Engineering college for women , held on August 19th , 2016

11. “Digitalization of Indian Economy and its impact”, published as conference proceedings in Intl conference on Digitalization of Business and Analytics- A key driver in the Paradigm shift, Feb 2018

12. “A study on the funding sources available to budding Entrepreneurs”, National Seminar Proceedings, ISBN-978-93-85926-13-6

13. “ A study on the importance of Entrepreneurship to Indian Economy” published as conference proceedings in National seminar on Entrepreneurship development: A framework to Economic growth-Feb 2018

14. “Role of Informal sector in Indian Economy”, Published as Conference Proceedings, ISBN 978-81-928677-0-0 , Septem,ber 2014

BOOKS PUBLISHED

1.Book published on “ Profitability of Street Vending Business” on 14/5/2018 by LAMBERT Academic Publishing with ISBN number 978-613-9-57951-8

Talks/Paper Presentations

1.Took a session on “ Basics of Accounting” in Training program on “ Finance for Non finance executives” in Dr.MCR HRD Institute on 06-12-2014

2. Took a session on “Sources of Finances” in Training program on “ Corporate Financial Management for State Public Sector Organizations” on 7-01-2015

3. Took session on “Funds Flow and Cashflow” in training program conducted by Dr.MCR HRD Institute on 26-05-15

4.Took session on “Preparation of Revenue Budgets” in training program conducted by Dr.MCR HRD Institute on 30-05-15

5.Took session on “ Motivation session-Towards Entrepreneurship” conducted by BYST on 25th October 2016

6. Took session on “ Introduction to Entrepreneurship” conducted by BYST on 14th December 2016

7.Took a whole day guest lecture on SAPM to MBA students of Arjun College of Technology on 10-13-2014

8.Participated in a teleconference, live on DD Sapthagiri on “Financial Services” on 16-08-15 at 2.00 to 3.00pm for B.Com III year and M.Com II year students

9.Participated in a live teleconference on DD Sapthagiri on “ Liberalization and Privatization” for MCom I year students

10.Participated in a live teleconference on DD Sapthagiri on ” Introduction to Financial Management” for MBA II year students on 11-11-2012 at 3.00pm

11.Participated in a live teleconference on DD Sapthagiri on “Capital Structure and Cost of Capital “for MBA II year students on 05-05-2013 from 2.00 to 3.00pm

12. Participated in a live teleconference on DD Sapthagiri on “ Transfer Pricing” for MBA III year students on 16-06-2013 from 2.00 to 3.00 pm

13.Presented research paper titled “Strategic Issues relating to micro retailers with reference to street vendors” in the International Conference on Marketing Strategies in Globalized Economic Era- Perspectives & Challenges (ICCDMS -13) held on 29 -30 October, 2013, organized by DMS– GRIET, Hyderabad

14.Presented research paper titled A study on the profitability of street vendors, Published in International Journal of Business Quantitative Economics and Applied Research Management organized by NallaNarsimhaReddy,Hyderabad held on December 12, 2015

15.Presented research paper titled “A study on the success and failure factors of micro entrepreneurs, Published in International Journal on Research and Development”, organized by Mallaraddy Engineering college for women , held on August 19th , 2016

16.“Digitalization of Indian Economy and its impact”, published as conference proceedings in Intl conference on Digitalization of Business and Analytics- A key driver in the Paradigm shift, Feb 2018

17.Presented research paper titled “Microfinance on street vendors” in National Seminar on Microfinance – Issues, Challenges and Policy Options in Emerging Economies (NSMF -2012) held on 17 -18 February, 2012, organized by the Department of Business Management, KRISHNA UNIVERSITY, Machilipatnam, AP.

18.Presented research paper titled “Emerging Trends in Marketing Concepts, HR Practices and Financial Systems” on 23rd and 24th October 2008, organised by A.V. College P.G.Centre

19.“A study on the funding sources available to budding Entrepreneurs”, National Seminar Proceedings

20.“ A study on the importance of Entrepreneurship to Indian Economy” published as conference proceedings in National seminar on Entrepreneurship development: A framework to Economic growth-Feb 2018

21.“Role of Informal sector in Indian Economy”, Published as Conference Proceedings

SPONSORED PROJECTS

Ongoing Projects

1. Title: A study on the critical factors affecting success and failure of entrepreneurs
Principal Investigator: Dr.D.Indira

Executive Summary

Any Economy flourishes and prospers with the activity of entrepreneurs it possesses. The advanced economies such as USA, UK, Germany, Japan etc are prospering because of the vibrant entrepreneurial activity in those countries. India is a large country with 2nd largest population in the world. Vibrant, active and successful entrepreneurs are required for its long term prosperity. Right now less than 1 % of the population are entrepreneurs and in that not even 10% are successful. There are very few studies available on the factors which affect success of entrepreneurs.

This research is aimed at collecting data from entrepreneurs on their practices recording their performance and assessing the factors behind their success/ failure. It is aimed at building a model for conducting successful business.

Completed Projects

As a part of this research the issues relating to Cement Industry have been analyzed. The problems and prospects with special reference to AP Cement Industry have been studied. The reason behind choosing this topic is because cement is the basic material required for construction activity. In this Endeavour many company executives, technical experts and academicians have been approached namely My Home Cements, NCB, CMA, CMIE etc.
The inferences of the project are that the demand for cement depends on the performance of Agriculture sector, incomes of the rural people. Appropriate brand and marketing strategies also enhance the demand for cement at the firms level. The cement industry should try to boost up its export demand by improving its quality and cost effectiveness.

Principal Investigator: Prof T.Diwaker Rao
Research Associate: D.Indira

Professional Work

Seminars and Symposiums

1.Participated in the ‘ Teaching Workshop” held at Indian School of Business on November 15, 2015

2.Participated in ‘Faculty Knowledge Sharing Program’ held at IBS, Hyderabad on 21st July 2018

3. Participated in 2 day FDP on ‘Team Building’ conducted by ICT Academy on 11 Dec 2017

4. Participated in 3 day FDP conducted on ‘Entrepreneurship Educator Program ‘ from 14 to 16 July 2016 at Aurora Business School, Hyderabad conducted by NEN

5. Participated in two week ISTE STTP on Technical Communication conducted by IIT Bombay from 8 Oct to 5 Dec 2015

6. Participated in AICTE approved FDP on ‘Foundation Program in ICT for education ‘ conducted by IIT, Bombay from Aug 3,2017 to Sept 7,2017

7.Participated in AICTE approved FDP on ‘Pedagogy for Online and Blended Teaching-Learning Process’ conducted by IIT,Bombay from Sept 14,2017 to Oct 12,2017

8.Participated in FDP program conducted by ICFAI from 21 April to 23 April 2003

9. Participated in SDP Program on Research skills conducted by GRIET, AICTE sponsored from 2 May to 16 May 2012

10.Participated in IWN’s Leadership Exploration & Development Program conducted on 11 Jan 2014

11.Participated in Guide to a passionate teacher, FDP under TEQUIP,GRIET 29 June to 4 July 2015

12.Participated in FDP on Maplesoft Product Overview-Level 1 on June 2017

13. Participated in Microsoft Certified Educator on 6 May 2017 FDP’s

Memberships

1) Member and Mentor of BYST
2) Member and Mentor of NEN
3) Member of HMA

Visits

1) Aug 2006: Visited Europe as a part of the research work on development of countries

2) Sept 2015: Visited Dubai as a part of research on understanding the business environment in Dubai

3) Nov 2016: Visited South Korea to understand the educational syatem and living conditions in Korea

4) Oct 2017: Visited Malaysia to attend the Economic Forum on Entrepreneurship and Economic development